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Gifts and Incentives on Barter

The Ormita system offers the ability for participants to purchase goods and/or services at a discount.

Through purchasing using their own products or services instead of with existing or borrowed cash members automatically reduce the net cash cost on any cash purchase. This is because their product/service costs less to supply than its market value, the difference being their gross profit margin.

When you think about bartering, you often forget the “value-adds” that you can now afford after having this “extra” barter money in your pocket, and how you can use this income to generate new business.

Rather than discounting to attract new customers, bartering allows business owners to sell-off unprofitable or slow moving products, or sell surplus time or capacity, in return for incentives to encourage customers to: buy more, buy more often, or simply stay as an existing customer.

Some Ideas of How to Use Barter to Improve Your Business

1. Use Ormita barter dollars to purchase a gift for a cash paying client
2. Use Ormita barter dollars to buy gifts for your best staff.
3. Create an employee or customer incentive program and purchase gifts for this using barter.
4. Treat staff or customers on special days (birthdays, public holidays etc) and acquire these goodies using Ormita barter.
5. Offer a travel package as a give-away (which you purchased using Ormita barter) to any customer who makes cash purchases more than a certain amount.
6. Use Ormita barter dollars to purchase a major prize for a listener of a radio station, reader of a newspaper etc.
7. Purchase promotional give a-ways using Ormita barter dollars
8. Purchase gift baskets for clients rather than give them discounts
9. With city wide events, get customers to donate products for air time, their products are used as a major prize.
10. Broadcast from a shop, have a free barbecue. Encourage listeners to come to the shop
11. Do a joint promotion with a trade show, e.g. travel, fashion
12. Give shopping voucher for a prize, paid for with Ormita barter dollars
13. Offer co-op advertising to your clients (i.e. if they pay some of the advertising in cash you will pay the balance in barter – or you may choose to pay all of the advertising for them if they buy a certain line of products or services from you
14. Promotion of school or non-profit groups, give funds in Ormita barter dollars. Ask community to support the charity event.
15. Use Ormita barter dollars to buy gifts for the audience you want to target.